Spotted yesterday. Motorists driving through this South African town can’t fail to get the message from this roadside electronic advertising billboard that’s been erected in the grounds of a local church. Africa’s rhinos certainly need all the help they can get – even a plea to the heavens can’t go amiss…
Project: African Rhino
Latest poaching stats
South African rhinos poached in 2014: 277.
Updated: 9 April 2014
Source: SA Dept of Environmental Affairs
Ann & Steve Toon Wildlife Photography
We are professional environmental photojournalists, specialising in Southern African wildlife, conservation and travel. We live in the wild and beautiful Northumberland National Park in the north of England, but spend much of our time in the national parks and game reserves of Africa, documenting the amazing flora and fauna, and the often fraught relationships between nature and mankind.